Hi.

I’m Maxim Shaykhalov.
Product designer
based in 🏖 Limassol, Cyprus.

With over 15 years of experience as a product designer, I've developed complex ERP systems and UX flows, established sophisticated design systems, and redesigned an entertainment video portal with over 30M+ users.

Worked for: Microsoft, SAP, OTKRITIE Bank (JSC), Robokassa.ru, Babyblog.ru.

Work

since 2022

TheSoul Publishing

In-house ERP, scaling design-system, qualitative UX research


2015 - 2022

WiseBits Group

30M+ DAU, building design-system, user researches, VR app


2014 - 2015

Babyblog

Lead the UX design of 5 new services for TOP 1 project about the pregnancy


2014

Perevezi.ru

Platform for the search a cargo carrier


2007 - 2014

Self-employed

200+ different projects. Microsoft, SAP, Robokassa.ru, Brokerage House «Otkritie»


Netology

2015 - 2017

Teacher at remote UX courses

Own projects

2020 - 2022

article.video

Founded a SaaS for converting YouTube videos into articles


since 2009

Blog about design & interfaces

UX, interfaces and product design in russian